Belah Doeren Membership

Features

Belah Doeren Membership is a dedicated mobile application designed to deliver a seamless, convenient, and rewarding shopping experience for all Belah Doeren members. Built with a modern and scalable technology stack, the app ensures high performance, secure transactions, and a user-friendly interface.

Key Features

1. Online Product Transactions

Members can easily browse and purchase all Belah Doeren products through the app. The interface is optimized for smooth navigation, fast loading, and a secure checkout flow.

2. Flexible Order Fulfillment

Members can choose how they want to receive their orders:

• In-store pickup at Belah Doeren outlets

• Home delivery service, where Belah Doeren delivers purchases directly to the customer’s address

3. Secure Online Payments

The application supports various online payment methods, ensuring every transaction is protected, fast, and hassle-free.

4. Membership Points & Tier System

Belah Doeren uses a comprehensive loyalty system where members can:

• Earn points with every transaction

• Progress through multiple membership tiers

• Unlock exclusive perks, rewards, and special benefits based on their level

Technology Highlights

Mobile App Development

• Flutter: Ensures a high-performance, cross-platform mobile experience for both Android and iOS with a single codebase.

• Smooth UI/UX, fast rendering, and consistent design across devices.

Backend & API

• Ruby on Rails: Powers the server-side application with rapid development, secure architecture, and robust business logic.

• REST JSON API: Provides a clean and efficient communication layer between the mobile application and backend services.

Database

• PostgreSQL: Reliable, scalable database system used to store user profiles, transactions, points, and membership data with high integrity.

Server & Deployment

• Nginx: Acts as a high-performance web server and reverse proxy to ensure fast, stable, and secure delivery of API responses and assets.

Purpose

The Belah Doeren Membership App strengthens customer engagement by offering a modern digital platform focused on convenience, loyalty rewards, and seamless shopping. Supported by a powerful technology stack, it combines performance and reliability to deliver a premium user experience that aligns with Belah Doeren’s commitment to quality and innovation.